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Monday, March 14, 2016

Survey Says! ... There's a lot of digital marketing frustration out there

According to a new survey by Ascend2, nearly half of respondents felt their digital marketing efforts were below average, and 71% said their efforts were increasing only marginally or were actually decreasing.

Lack of training and time were cited as major obstacles, which is where companies like Pilot Fish come in. Manufacturers who find a trustworthy, effective Internet marketing partner know they've got an expert resource to rely on.

But finding the right partner is only half the formula - the other half requires the client to provide the information, background and access needed for a success digital marketing campaign. Read more details in this week's blog post.