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Monday, October 10, 2016

Understanding the 5 Google Analytics Reports that Can Boost your Search Engine Performance

When you’re in charge of your company’s,website, it can be hard to explain to coworkers and supervisors how well the site is performing - and it can be even harder to try to figure out to judge your company’s website performance even before you get to that point.
Average rank in search results is a favorite Google stat that many people like to pull out. But if your ultimate goals are to increase qualified leads and covert them into sales, your average Google rank isn’t going to provide many actionable insights.
However, there are five other basic Google Analytics reports that can shed light not only on your corporate website’s performance but also on ways to improve that performance. Read our latest blog post for the full skinny on finding and understanding the Google Analytics stats you need.